Threeso - Adam Jarvis

RESUME

ADAM JARVIS

ABOUT

ADAM JARVIS

PUBLISHED

MAY 2022

UX & PRODUCT DESIGN

THIRD SECTOR

PRIORITISING STAKEHOLDER NEEDS FOR CHARITABLE ORGANISATIONS

HOW CAN UX HELP TO RELIEVE HUMANITARIAN CRISES?

THE PROBLEM

During my final year of university, I noticed that global crises seemed to be occuring on an increasingly frequent basis.

To combat this problem, I designed a platform that aims to drive an increase in donations to charities, fundraisers and human rights organisations.

TIMELINE

6 WEEKS · Q2 2022

PROJECT BY

ADAM JARVIS · SOLO

SET BY

SELF INITIATED in
BA GRAPHIC DESIGN

PLATFORM

FIGMA

MARKET RESEARCH

I ANALYSED CONSUMER TRENDS & INTERVIEWED POTENTIAL USERS.

MARKET RESEARCH

I ANALYSED CONSUMER TRENDS & INTERVIEWED POTENTIAL USERS.

MARKET RESEARCH

I ANALYSED CONSUMER TRENDS & INTERVIEWED POTENTIAL USERS.

MARKET RESEARCH

I ANALYSED CONSUMER TRENDS & INTERVIEWED POTENTIAL USERS.

To understand the third sector, I read the ‘CAF Charity Landscape 2022’, combining the results of 1.6m individuals.

To confirm what I'd learned from the report, I surveyed friends, family and classmates.

After the survey brought up a number of competitors, I audited the UX of the two most prevalent; Toucan & GoFundMe.

To understand the third sector, I read the ‘CAF Charity Landscape 2022’, combining the results of 1.6m individuals.

To confirm what I'd learned from the report, I surveyed friends, family and classmates.

After the survey brought up a number of competitors, I audited the UX of the two most prevalent; Toucan & GoFundMe.

To understand the third sector, I read the ‘CAF Charity Landscape 2022’, combining the results of 1.6m individuals.

To confirm what I'd learned from the report, I surveyed friends, family and classmates.

After the survey brought up a number of competitors, I audited the UX of the two most prevalent; Toucan & GoFundMe.

To understand the third sector, I read the ‘CAF Charity Landscape 2022’, combining the results of 1.6m individuals.

To confirm what I'd learned from the report, I surveyed friends, family and classmates.

After the survey brought up a number of competitors, I audited the UX of the two most prevalent; Toucan & GoFundMe.

DEFINITION

I USED PRIORITISATION FRAMEWORKS TO MEET THE NEEDS OF STAKEHOLDERS.

DEFINITION

I USED PRIORITISATION FRAMEWORKS TO MEET THE NEEDS OF STAKEHOLDERS.

DEFINITION

I USED PRIORITISATION FRAMEWORKS TO MEET THE NEEDS OF STAKEHOLDERS.

DEFINITION

I USED PRIORITISATION FRAMEWORKS TO MEET THE NEEDS OF STAKEHOLDERS.

I characaturised the two extreme ends of the surveyed spectrum, so I could drive charitability in both archetypes.

I condensed my research into 6 insights, converted them into actionable prompts and organised them by priority.

I considered the motivations behind the respective stakeholders ini order to derive solutions from the problems found. Chosen solutions are highlighted in blue and labelled.

I characaturised the two extreme ends of the surveyed spectrum, so I could drive charitability in both archetypes.

I condensed my research into 6 insights, converted them into actionable prompts and organised them by priority.

I considered the motivations behind the respective stakeholders ini order to derive solutions from the problems found. Chosen solutions are highlighted in blue and labelled.

I characaturised the two extreme ends of the surveyed spectrum, so I could drive charitability in both archetypes.

I condensed my research into 6 insights, converted them into actionable prompts and organised them by priority.

I considered the motivations behind the respective stakeholders ini order to derive solutions from the problems found. Chosen solutions are highlighted in blue and labelled.

I characaturised the two extreme ends of the surveyed spectrum, so I could drive charitability in both archetypes.

I condensed my research into 6 insights, converted them into actionable prompts and organised them by priority.

I considered the motivations behind the respective stakeholders ini order to derive solutions from the problems found. Chosen solutions are highlighted in blue and labelled.

GUIDED TESTING

THE PROTOTYPE TRIAL REVEALED SOME USABILITY PAINS.

GUIDED TESTING

THE PROTOTYPE TRIAL REVEALED SOME USABILITY PAINS.

GUIDED TESTING

THE PROTOTYPE TRIAL REVEALED SOME USABILITY PAINS.

GUIDED TESTING

THE PROTOTYPE TRIAL REVEALED SOME USABILITY PAINS.

I followed each of the chosen solutions' threads into the system architecture.

Theorising each persona's user journey, I was able to identify pain points.

During wireframing, the validation informed a number of features, including differentiated progress bars and post-donation share/view options.

I designed a UI kit to increase the speed and consistency of prototype production.

I followed each of the chosen solutions' threads into the system architecture.

Theorising each persona's user journey, I was able to identify pain points.

During wireframing, the validation informed a number of features, including differentiated progress bars and post-donation share/view options.

I designed a UI kit to increase the speed and consistency of prototype production.

I followed each of the chosen solutions' threads into the system architecture.

Theorising each persona's user journey, I was able to identify pain points.

During wireframing, the validation informed a number of features, including differentiated progress bars and post-donation share/view options.

I designed a UI kit to increase the speed and consistency of prototype production.

I followed each of the chosen solutions' threads into the system architecture.

Theorising each persona's user journey, I was able to identify pain points.

During wireframing, the validation informed a number of features, including differentiated progress bars and post-donation share/view options.

I designed a UI kit to increase the speed and consistency of prototype production.

ThreeSO provides third sector organisations with a unified online presence, while being an exciting social venue for users.

INCENTIVISING HIGHEST SUCCESS PATHS

ThreeSO tailors its recommendations to the user's history and interests.

GAMIFYING & ATTACHING SOCIAL VALUE

Users can see their friends' recent donations, and watch their 'Karma' levels grow.

How it Works

A VIABLE FUTURE

While streamlining the donation process, ThreeSO allows organisations to carry out the same processes they always have.

DIGITAL SHOPPING

This includes the option to list shop items that are found in physical charity stores.

THE RESULT

THE PROJECT RECEIVED A SCORE OF 85%.

THE RESULT

THE PROJECT RECEIVED A SCORE OF 85%.

THE RESULT

THE PROJECT RECEIVED A SCORE OF 85%.

THE RESULT

THE PROJECT RECEIVED A SCORE OF 85%.

Academic Feedback

Tutors described the project as ambitious, yet executed throughly, skillfully and with great consideration of the market it exists within.

The Field

A similar product concept found success in Dragon's Den, recieving from 50%+ of investors.

What's next?

To continue the project, it would be necessary to find anchor organisations who are willing to trial and test the product as foundational partners.

RETURN TO PROJECTS

DROP ME AN EMAIL.

+44 7305 897929

ADAMAJARVIS1@GMAIL.COM

ABOUT

RESUME

LEEDS,
UNITED KINGDOM

MORE LINKS

DROP ME AN EMAIL.

+44 7305 897929

ADAMAJARVIS1@GMAIL.COM

ABOUT

RESUME

LEEDS,
UNITED KINGDOM

MORE LINKS

DROP ME AN EMAIL.

+44 7305 897929

ADAMAJARVIS1@GMAIL.COM

ABOUT

RESUME

LEEDS,
UNITED KINGDOM

MORE LINKS

DROP ME AN EMAIL.

+44 7305 897929

ADAMAJARVIS1@GMAIL.COM

ABOUT

RESUME

LEEDS,
UNITED KINGDOM

MORE LINKS